University Graduation Opening Video
June 2021
Producer - Director - Editor
After another year of virtual classes during the Covid-19 pandemic, our team at University of Oregon Communications saw a need to bring humor and excitement to start the 2021 commencement ceremony. In this video that played as the opening segment of graduation, our crew prepares the stage for the start of the virtual show - but we can’t start without university mascot The Duck who - like some other grads - may have forgotten about graduation. Will he make it before it’s too late?
Having produced the 2020 opening segment, I led the creation of this video - from the initial brainstorming with our student and staff team to getting student feedback, creating prop lists, determining set locations, co-managing the shoots, and leading the editing. I also created reel videos and copy to promote commencement in collaboration with the social communications team. The video has been viewed more than 25,000 times.